For those chasing the most adrenaline inducing descents, Lazer introduces the Chase KinetiCore, the first specified downhill helmet with 5-star protection rating from Virginia Tech.
Special edition versions of three Lazer helmets get a Tour de France & Maillot Jaune inspired make-over. After a historic Tour de France in 2022 where all winner's jerseys were won by riders wearin...
Shimano is partnering with Live Slow Ride Fast to unite gravel cyclists across the world for REBOUND 2023. The goal is simple, to ride a million miles in a single day.
With a lightweight, and robust appearance, PRO introduces two new saddles as part of a new design and overarching naming convention, which will make saddle identification easier for cyclists, bike ...
Shimano is proud to be a sponsoring partner with Grinduro and join its purple party! Grinduro combines the best elements of a mountain bike enduro with a gravel grinder-style road race.
This year's Paris-Roubaix cycling classic is all about raising awareness to wear a helmet while cycling. An initiative of Team Jumbo-Visma and partner Lazer.
The infamous Red Bull helmet design has become the ultimate athlete's status symbol, to this day only allowed to be worn by the best of the best. Or is it…? Thanks to Lazer and its long-standing pa...
Bringing a pop of color to the pageantry of this season’s podium celebrations, Shimano is excited to announce a special-edition champagne-color to its updated, best-in-class RC903 S-PHYRE road shoe.
