United in Gravel presents "REBOUND"
Shimano is partnering with Live Slow Ride Fast to unite gravel cyclists across the world for REBOUND 2023. The goal is simple, to ride a million miles in a single day.
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SHIMANO introduces Flint Hills Edition RX8 and RX6 gravel shoes to celebrate the iconic Kansas landscape
Three colorful designs pay tribute to riders embarking on all-day and all-night journeys across the rolling Flint Hills each June.
PRO introduces new Enduro and E-MTB saddles
With a lightweight, and robust appearance, PRO introduces two new saddles as part of a new design and overarching naming convention, which will make saddle identification easier for cyclists, bike ...
Shimano joins the purple party!
Shimano is proud to be a sponsoring partner with Grinduro and join its purple party! Grinduro combines the best elements of a mountain bike enduro with a gravel grinder-style road race.
Team Jumbo-Visma rides with unique Lazer helmets during Paris-Roubaix to raise awareness around wearing bike helmet
This year's Paris-Roubaix cycling classic is all about raising awareness to wear a helmet while cycling. An initiative of Team Jumbo-Visma and partner Lazer.
PRO Vibe Stem (Alloy) Recall Notice
Shimano Europe B.V. (“Shimano”), owner of the PRO brand, is recalling certain batches of the PRO Vibe Stem (Alloy).
Lazer, Red Bull and Wout van Aert join forces to introduce two new helmets.
The infamous Red Bull helmet design has become the ultimate athlete's status symbol, to this day only allowed to be worn by the best of the best. Or is it…? Thanks to Lazer and its long-standing pa...
SHIMANO introduces Flint Hills Edition RX8 and RX6 gravel shoes to celebrate the iconic Kansas landscape
Three colorful designs pay tribute to riders embarking on all-day and all-night journeys across the rolling Flint Hills each June.
United in Gravel presents "REBOUND"
Shimano is partnering with Live Slow Ride Fast to unite gravel cyclists across the world for REBOUND 2023. The goal is simple, to ride a million miles in a single day.
Shimano joins the purple party!
Shimano is proud to be a sponsoring partner with Grinduro and join its purple party! Grinduro combines the best elements of a mountain bike enduro with a gravel grinder-style road race.
PRO Vibe Stem (Alloy) Recall Notice
Shimano Europe B.V. (“Shimano”), owner of the PRO brand, is recalling certain batches of the PRO Vibe Stem (Alloy).
Join the podium celebrations at the Spring Classics with Shimano’s Champagne-colored S-PHYRE race shoes
Bringing a pop of color to the pageantry of this season’s podium celebrations, Shimano is excited to announce a special-edition champagne-color to its updated, best-in-class RC903 S-PHYRE road shoe.
SHIMANO introduces two newly redesigned eyewear models for 2023
Shimano introduces the newly redesigned second-generation S-PHYRE and AEROLITE eyewear models.
PRO introduces new Enduro and E-MTB saddles
With a lightweight, and robust appearance, PRO introduces two new saddles as part of a new design and overarching naming convention, which will make saddle identification easier for cyclists, bike ...
Shimano unveils new, highly compatible ecosystem with SHIMANO CUES
Shimano is excited to announce that we are taking it one step further, by introducing SHIMANO CUES: a brand-new approach to our mid-tier lifestyle component lineup.
SHIMANO introduces an all-new range of XT Di2 Drivetrains for SHIMANO EP E-Bike Platforms
SHIMANO sets a new standard for the future of e-bike shifting technology through a unique integration of all-new XT Di2 and SHIMANO EP e-bike platforms.
SHIMANO introduces the all-new EP600 Mid-Level Drive Unit with EP8 performance and expanded connectivity
Shimano announces the all-new EP6 series drive unit that brings the same natural ride feel and performance of the high-end EP8 platform to a mid-level price point.
Shimano commits to four MTB race programmes for 2022
Shimano are proud to announce an expansion to their mountain bike sponsorship programme. For 2022 and beyond they have stepped up their commitment with Thömus Maxon Swiss MTB Racing, Dorval AM-Comm...
TIME TRAVEL THROUGH THE EVOLUTION OF THE MOUNTAIN BIKE
In this new video Hans talks about how he's seen the mountain bike evolve to where it is now. Enjoy this trip down memory lane. And, “happy trails my friends!” as Hans says.
Shimano unveils new, highly compatible ecosystem with SHIMANO CUES
Shimano is excited to announce that we are taking it one step further, by introducing SHIMANO CUES: a brand-new approach to our mid-tier lifestyle component lineup.
What Europeans really think about e-bike use - Shimano State of the Nation 2022
A YouGov survey, commissioned for Shimano's fourth annual State of the Nation European report examines the attitudes toward e-bike use and reveals some interesting trends around people’s reasons to...
SHIMANO introduces the all-new EP600 Mid-Level Drive Unit with EP8 performance and expanded connectivity
Shimano announces the all-new EP6 series drive unit that brings the same natural ride feel and performance of the high-end EP8 platform to a mid-level price point.
Introducing SHIMANO CUES Di2 for E-Bike Platforms
Inspired by the steadfast commuter and rider demand for trouble-free drivetrain longevity and performance, SHIMANO CUES brings a new purpose-built, dedicated lifestyle component brand to every ride.
NEARLY HALF OF POTENTIAL E-BIKE USERS SAY THEY WOULD USE AN E-BIKE AN ALTERNATIVE TO CARS
Researches show the potential of E-Bikes as future solution for mobility. Lack of infostructures and safe cyclopaths discourages possible customers to do so.
TWO NEW E-BIKE DRIVE UNITS COMPLETE SHIMANO’S E-CARGO BIKE PROPOSITION
Shimano is moving further into the e-bike market with the introduction of two new drive unit models built especially to power heavy cargo bikes. Not only are these drive units made for cargo, but ...
Shimano unveils new, highly compatible ecosystem with SHIMANO CUES
Shimano is excited to announce that we are taking it one step further, by introducing SHIMANO CUES: a brand-new approach to our mid-tier lifestyle component lineup.
What Europeans really think about e-bike use - Shimano State of the Nation 2022
A YouGov survey, commissioned for Shimano's fourth annual State of the Nation European report examines the attitudes toward e-bike use and reveals some interesting trends around people’s reasons to...
SHIMANO expands its range with versatile shoes for performance on and off the bike
Destined for those who want to explore, SHIMANO's new EX-range allows you to move in comfort, both on- and off-the-bike.
SHIMANO introduces the all-new EP600 Mid-Level Drive Unit with EP8 performance and expanded connectivity
Shimano announces the all-new EP6 series drive unit that brings the same natural ride feel and performance of the high-end EP8 platform to a mid-level price point.
Introducing SHIMANO CUES Di2 for E-Bike Platforms
Inspired by the steadfast commuter and rider demand for trouble-free drivetrain longevity and performance, SHIMANO CUES brings a new purpose-built, dedicated lifestyle component brand to every ride.
SHIMANO introduces two newly redesigned eyewear models for 2023
Shimano introduces the newly redesigned second-generation S-PHYRE and AEROLITE eyewear models.
Introducing SHIMANO RideScape: fine-tune your vision to your ride
With five different lenses (extra sunny, road, gravel, trail & cloudy) RideScape eyewear is scientifically engineered to boost the colours and contrast unique to different types of riding.
SHIMANO introduces Flint Hills Edition RX8 and RX6 gravel shoes to celebrate the iconic Kansas landscape
Three colorful designs pay tribute to riders embarking on all-day and all-night journeys across the rolling Flint Hills each June.
Join the podium celebrations at the Spring Classics with Shimano’s Champagne-colored S-PHYRE race shoes
Bringing a pop of color to the pageantry of this season’s podium celebrations, Shimano is excited to announce a special-edition champagne-color to its updated, best-in-class RC903 S-PHYRE road shoe.
SHIMANO introduces new RX8 and RX8R gravel shoes for race-performance and rowdy mixed-surface riding
Enhancing Shimano's popular featherweight RX8 gravel race shoe, the updated RX801 model delivers a more breathable design, with a super stiff and efficient carbon outsole for your biggest efforts o...
Maximize performance with the reimagined SHIMANO RC903 S-PHYRE road racing shoe
Shimano introduces the newly updated, best-in-class, RC903 and RC903W women’s road shoes that will deliver the ultimate in road racing footwear.
New kicks to boost your ride and keep you fresh
For those who take these intense sessions seriously, Shimano introduces the redesigned, top-of-the-line IC501 indoor cycling shoe that features a revolutionary new eco-friendly, non-toxic, chemical...
SHIMANO expands its range with versatile shoes for performance on and off the bike
Destined for those who want to explore, SHIMANO's new EX-range allows you to move in comfort, both on- and off-the-bike.
SHIMANO, PRO & BIKEFITTING.COM TEAM UP FOR CHAMOIS PERFECTLY DESIGNED TO MATCH STEALTH SADDLE
The holy trinity of contact points – feet, hands and backside – have been the centre of attention of bike builders, bike fitters and bike designers for many years. Cyclists agonize over their choic...
Introducing SHIMANO RideScape: fine-tune your vision to your ride
With five different lenses (extra sunny, road, gravel, trail & cloudy) RideScape eyewear is scientifically engineered to boost the colours and contrast unique to different types of riding.
IGNITE YOUR PERFORMANCE WITH THE NEW S-PHYRE SPRING/SUMMER COLLECTION FROM SHIMANO
The demands of diehard riders to go faster, further, more efficiently and comfortably lies at the heart of the S-PHYRE range. S-PHYRE is the manifestation of SHIMANO’s dedication to applying scienc...
Refreshed Men’s Performance Road cycling clothing from SHIMANO
SHIMANO has refreshed its entry and mid-range road cycling apparel with exciting Japanese-inspired designs, pro-proven fabrics, and must-have features at an attractive price point. Say hello to the...
SHIMANO unveils new Women’s clothing collections for MTB and Road riders
SHIMANO’s brand-new Explorer Collection includes the Sagami, Saiko, Hida and Sayama lines which are specifically designed for women. The balance of style, versatility, and durability at an affordab...
New SHIMANO Men’s MTB Collection delivers versatility and value for mountain bikers
From first ride to fully-fledged enthusiast, this brand-new SHIMANO MTB clothing collection is ready to join a journey along the trails of every ride, through the seasons and through a rider’s deve...
LOTTO DSTNY will be packing its bags with PRO's world-class accessories
A new two-year partnership, will see Lotto Dstny riders and mechanics use PRO saddle bags, multi-tools and tire levers in all aspects of their racing and training.
TEAM DSM announce the continuation of their partnership with Shimano ahead of the 2023 season
Team DSM and Shimano are pleased to announce their long-standing partnership will be extended into the upcoming 2023 road cycling season. The partnership will be for two-years.
What Europeans really think about e-bike use - Shimano State of the Nation 2022
A YouGov survey, commissioned for Shimano's fourth annual State of the Nation European report examines the attitudes toward e-bike use and reveals some interesting trends around people’s reasons to...
SHIMANO REDUCES ENVIRONMENT-IMPACT WITH SUSTAINABLE PACKAGING
Cycling has a sustainable character. A tour on a road bike, mountain bike or gravel bike in nature benefits everyone’s health. And every trip that is made by bike instead of by car is pure environm...
SHIMANO PROUD TO SUPPORT THE FIRST FREESTYLE PARK AND FLATLAND WORLD CHAMPIONSHIPS ON EUROPEAN SOIL
The coming UCI Urban Cycling World Championships presented by FISE will be significant for two reasons; it will be the first time the UCI BMX Freestyle Park and Flatland World Championships have be...
SHIMANO RENEWS AGREEMENT WITH UNIPUBLIC FOR NEUTRAL ASSISTANCE AT LA VUELTA AND OTHER SPANISH RACES UNTIL 2024
Shimano is proud to announce the extension of its collaboration with Unipublic, offering its neutral race assistance service to all professional riders in prestigious Spanish road cycling races.
PRO introduces new Enduro and E-MTB saddles
With a lightweight, and robust appearance, PRO introduces two new saddles as part of a new design and overarching naming convention, which will make saddle identification easier for cyclists, bike ...
PRO Vibe Stem (Alloy) Recall Notice
Shimano Europe B.V. (“Shimano”), owner of the PRO brand, is recalling certain batches of the PRO Vibe Stem (Alloy).
LOTTO DSTNY will be packing its bags with PRO's world-class accessories
A new two-year partnership, will see Lotto Dstny riders and mechanics use PRO saddle bags, multi-tools and tire levers in all aspects of their racing and training.
PRO introduces a new Vibe Superlight Road Cockpit and Carbon Clip-Ons designed for gravel and triathlon
PRO is excited to introduce its all-new PRO Vibe Superlight Handlebar and Stem, shaving 75 grams off their previously lightest cockpit. Weighing only 154 grams, for the 38-centimeter-wide model, th...
PRO tools for the ride and solutions for the workshop
The new PRO Smart Cage is the answer to your upgrading dreams. And if you’re wondering what to put in the smart cage, new tools are just the ticket
Go PRO with upgrades for your MTB handlebars and seat posts
PRO’s new handlebars and seat posts will answer those upgrading desires to allow you to outperform once more, or at least to make sure you can still attract envious looks now and again.
Team Jumbo-Visma rides with unique Lazer helmets during Paris-Roubaix to raise awareness around wearing bike helmet
This year's Paris-Roubaix cycling classic is all about raising awareness to wear a helmet while cycling. An initiative of Team Jumbo-Visma and partner Lazer.
Lazer, Red Bull and Wout van Aert join forces to introduce two new helmets.
The infamous Red Bull helmet design has become the ultimate athlete's status symbol, to this day only allowed to be worn by the best of the best. Or is it…? Thanks to Lazer and its long-standing pa...
Lazer introduces the sleek and comfortable Tonic KinetiCore
Tonic KinetiCore - an affordable and comfortable helmet that doesn’t compromise on protection.
Lazer introduces First One-size-fits all Helmet with KinetiCore Technology.
Tempo KinetiCore - Lazer’s stylish and comfortable entry-level road helmet with KinetiCore.
Lazer introduces the trail-ready Coyote KinetiCore.
Lazer is proud to add another 5-star KinetiCore impact protection helmet to our MTB range.
Lazer is proud to announce the comfortable and stylish Codax KinetiCore
Codax KinetiCore, a one-size-fits-all helmet that combines comfort, protection, and style.
