Latest News

SHIMANO BLUE FOR NEUTRAL SUPPORT AT TOUR DE FRANCE

Shimano is proud to announce an extended partnership with A.S.O., owner of prestigious stage races such as the Tour de France, the Vuelta, Paris-Nice and the Critérium du Dauphiné, as wel...

Shimano extends Team Jumbo-Visma sponsorship with addition of Women's team

Renewed sponsorship deal provides Shimano components for all Team Jumbo-Visma men’s team, development team and new 12-strong women’s team.

Shimano E-TUBE updates allow riders to customize their bike performance more than ever

E-TUBE apps updated with new interface for SHIMANO STEPS and for Road Di2 and MTB Di2 users. Allows customisation of drive unit performance characteristics including compatibility with EP...

SHIMANO SUPPORTS ADVENTURER DANIEL HUGHES PRODUCTION OF EPIC COLS: A PHOTOGRAPHIC COLLECTION OF T...

Adventurer Daniel Hughes today releases “Epic Cols”, a photographic collection of the world’s greatest climbs. Each climb ridden first hand by Hughes, the project sets out to contest the ...

SHIMANO GRAND TOUR CHALLENGE GOES LIVE ON STRAVA

In honour of the 3 grand tours, SHIMANO is challenging you to ride 333km or more during in the next 3 weeks.

ION GÖTTLICH TURNS PRO

Virtual cycling superstar Ion Göttlich, all one hundred and something kilograms of him, has joined the PRO team. This year will see Göttlich putting PRO’s products through their paces on ...

PRO’s new MTB range features world’s first dedicated e-MTB handlebar & grips

Bold handlebar with integrated display port amongst standout MTB finishing kit items from PRO

Shimano E-TUBE updates allow riders to customize their bike performance more than ever

E-TUBE apps updated with new interface for SHIMANO STEPS and for Road Di2 and MTB Di2 users. Allows customisation of drive unit performance characteristics including compatibility with EP...

EP8 BECOMES SHIMANO’S NEW FLAGSHIP E-BIKE SYSTEM

SHIMANO’s system engineering philosophy delivers premium performance and quality for e-mountain bikers

BOLD COLOUR OPTIONS FOR NEW SHIMANO FLAT PEDALS

New entry-level PD-EF202 and PD-EF205 flat pedals provide attractive upgrade for commuters; new PD-ME700 for trail riding

HOST OF NEW SHIMANO MTB COMPONENTS BOLSTER HIGH-END AND ENTRY LEVEL LINE-UPS

Shimano has also unveiled interesting new additions for its top tier MTB lines and other mid-tier groupsets including 157mm O.L.D. cranksets, 12-speed MICROSPLINE wheels/hubs, flat-mount ...

SHIMANO’S LARGEST E-BIKE BATTERIES BOOST RIDING CAPACITY

New 630Wh batteries to extend your time in the saddle; new 12-sp chainrings and computer display add to choice for SHIMANO STEPS consumers.

Shimano’s E5000 Urban e-bike drive unit steps up a gear

Make your urban e-bike more powerful with SHIMANO’s E-TUBE app. New Sportive riding characteristic created with stronger assistance in ECO and NORMAL modes.

PRO’s new MTB range features world’s first dedicated e-MTB handlebar & grips

Bold handlebar with integrated display port amongst standout MTB finishing kit items from PRO

Shimano E-TUBE updates allow riders to customize their bike performance more than ever

E-TUBE apps updated with new interface for SHIMANO STEPS and for Road Di2 and MTB Di2 users. Allows customisation of drive unit performance characteristics including compatibility with EP...

EP8 BECOMES SHIMANO’S NEW FLAGSHIP E-BIKE SYSTEM

SHIMANO’s system engineering philosophy delivers premium performance and quality for e-mountain bikers

E-bikes on the up across Europe as one in four already use an e-bike or are likely to buy or use ...

A new pan-European report of over 13,000 people from 11 countries for SHIMANO shows that a quarter of Europeans (24%) already own an e-bike or are likely to buy or use an e-bike more this...

BOLD COLOUR OPTIONS FOR NEW SHIMANO FLAT PEDALS

New entry-level PD-EF202 and PD-EF205 flat pedals provide attractive upgrade for commuters; new PD-ME700 for trail riding

QUARTER OF EUROPEANS NOW WILLING TO COMMUTE TO WORK BY E-BIKE

SHIMANO STEPS today reveals the results of the largest European e-bike study looking at people’s willingness to commute to work by e-bike. The research reveals that 24% of European commu...

E-BIKE ON THE DROPS WITH SHIMANO STEPS

SShimano will combine Di2 technology and road technology with the release of new firmware that allows e-bikes with Di2 electronic shift buttons on drop handlebars to be used for toggling ...

New PRO tools & pumps for home and professional mechanics

Coming to stores this December will be a new range of PRO Team tools and PRO Performance tools and PRO Team pumps for the rider or home mechanic that hates guesswork and wants every last ...

Shimano E-TUBE updates allow riders to customize their bike performance more than ever

E-TUBE apps updated with new interface for SHIMANO STEPS and for Road Di2 and MTB Di2 users. Allows customisation of drive unit performance characteristics including compatibility with EP...

DO YOU WANT SOCKS WITH THOSE? SHIMANO RELEASES ANNIVERSARY-EDITION SANDALS

Boasting the greatest airflow ever in the Shimano footwear line-up, the humble Shimano SPD sandal has reached a significant milestone in its long and illustrious history. Yes, this purvey...

BOLD COLOUR OPTIONS FOR NEW SHIMANO FLAT PEDALS

New entry-level PD-EF202 and PD-EF205 flat pedals provide attractive upgrade for commuters; new PD-ME700 for trail riding

COMPONENT BRAND PRO SIGNS UP WITH FORMER PROFESSIONAL LAURENS TEN DAM

After a long career using saddles, stems and handlebars from Shimano owned brand PRO, former professional rider Laurens Ten Dam has put pen to paper on a deal with the global component br...

ACCESSORISE LIKE A PRO WITH NEW PRO BIKE COMPONENTS

Behind every great bike and every great ride should be some key accessories to enhance your experience. With that in mind, PRO has unveiled more than 20 new products to elevate your rides...

NEW SHIMANO RC902 TAKES WORLD-BEATING PERFORMANCE TO THE NEXT LEVEL

Use of function-specific zones, power transfer optimisation and engineered fit provides remarkable holding power and supreme comfort for all riders.

New Shimano RX8 shoe, your ultimate gravel warrior?

Now comes limited edition purple/green fade. Daubed in eye-catching colours with stand-out flamboyance, the RX8 just might be your ultimate gravel warrior, able to battle any surface you ...

The shoes that say ‘welcome to cycling’

New SHIMANO RC3 and RC1 Road shoes and XC3 and XC1 MTB shoes promise comfort and power transfer for riders getting into cycling

Shimano ME7 and ME5 shoes get a revamp

Whether you're looking for a race shoe or an all-rounder, SHIMANO's ME7 and ME5 have you covered. The ME7 comes with a healthy dose of feedback from athletes in 2019's Enduro World Series...

DO YOU WANT SOCKS WITH THOSE? SHIMANO RELEASES ANNIVERSARY-EDITION SANDALS

Boasting the greatest airflow ever in the Shimano footwear line-up, the humble Shimano SPD sandal has reached a significant milestone in its long and illustrious history. Yes, this purvey...

NEW SHIMANO TRACK, TRIATHLON AND E-BIKE SHOES AMONGST EUROBIKE FOOTWEAR HIGHLIGHTS

New Shimano footwear for 2020 includes an elite level RC901T track racing shoe and an elite TR9 triathlon shoe, as well as updates to popular Road, XC and Enduro/DH models, plus two speci...

NEW SHIMANO CLOTHING COMBINES FORM, FASHION AND HIGH PERFORMANCE

Designed especially for riders looking for a performance fit with sleek designs, the new ranges provide three different styles – either the ultra-performance S-PHYRE racing line, the EVOL...

LATEST SHIMANO S-PHYRE, EVOLVE AND SUMIRE CLOTHING LINES UNVEILED

New SHIMANO S-PHYRE, EVOLVE and SUMIRE lines make their debut at Europe’s premier bike show

New Shimano Technium eyewear helps riders stay on their riding line in demanding trail conditions

With the new Technium eyewear from Shimano you can actually sharpen up the clarity of your vision, making sunlight and glare appear darker, and trail objects appear brighter, leaving you ...

CANNONDALE FACTORY RACING XC TEAM CHOOSE SHIMANO’S S-PHYRE ELITE TEAM WEAR AND FOOTWEAR

Cannondale Factory Racing will double down on the relationship with SHIMANO by choosing S-PHYRE, the Japanese brand’s elite apparel line, as their clothing and footwear partner leading in...

Shimano releases limited edition S-PHYRE Aurora shoes and glasses

Aurora footwear and eyewear created for those desiring beauty as well as speed

SHIMANO BLUE FOR NEUTRAL SUPPORT AT TOUR DE FRANCE

Shimano is proud to announce an extended partnership with A.S.O., owner of prestigious stage races such as the Tour de France, the Vuelta, Paris-Nice and the Critérium du Dauphiné, as wel...

Shimano extends Team Jumbo-Visma sponsorship with addition of Women's team

Renewed sponsorship deal provides Shimano components for all Team Jumbo-Visma men’s team, development team and new 12-strong women’s team.

SHIMANO’S EUROPEAN SALES OFFICES ANNOUNCE DISTRIBUTION PARTNERSHIP WITH MOTOREX BICYCLE LUBRICANTS

Retailers across Shimano’s European sales office territories will now be able to order products from MOTOREX, the manufacturer of innovative lubricants and cleaning solutions for bicycles...

Shimano announces the move of Shimano Belgium and Lazer Sport

Shimano Belgium and Lazer Sport will move to a brand new office in Mechelen, Belgium as of 1 July 2021. Shimano Belgium and Lazer Sport will remain two entities but will share facilities ...

Shimano announces the setup of Shimano Iberia S.L.

Shimano Europe announces the setup of its own business operation in Spain for cycling components, cycling gear and fishing tackle..

ION GÖTTLICH TURNS PRO

Virtual cycling superstar Ion Göttlich, all one hundred and something kilograms of him, has joined the PRO team. This year will see Göttlich putting PRO’s products through their paces on ...

New PRO tools & pumps for home and professional mechanics

Coming to stores this December will be a new range of PRO Team tools and PRO Performance tools and PRO Team pumps for the rider or home mechanic that hates guesswork and wants every last ...

New PRO saddles, handlebars and bike bags for upgrading and outperforming

An expanded range of re-engineered saddles, new premium gravel bags and Vibe alloy handlebars headline the upgrades which allow riders to outperform in 2021.

PRO’s new MTB range features world’s first dedicated e-MTB handlebar & grips

Bold handlebar with integrated display port amongst standout MTB finishing kit items from PRO

ION GÖTTLICH TURNS PRO

Virtual cycling superstar Ion Göttlich, all one hundred and something kilograms of him, has joined the PRO team. This year will see Göttlich putting PRO’s products through their paces on ...

COMPONENT BRAND PRO SIGNS UP WITH FORMER PROFESSIONAL LAURENS TEN DAM

After a long career using saddles, stems and handlebars from Shimano owned brand PRO, former professional rider Laurens Ten Dam has put pen to paper on a deal with the global component br...

ACCESSORISE LIKE A PRO WITH NEW PRO BIKE COMPONENTS

Behind every great bike and every great ride should be some key accessories to enhance your experience. With that in mind, PRO has unveiled more than 20 new products to elevate your rides...

Lazer reveals Sphere, every cyclist’s new best friend.

Building on the recent successes of the Lazer Genesis, we are proud to introduce you to the newest member of the family: the Lazer Sphere. Meet our new all-in helmet.

Lazer presents Jackal, the new go-to helmet for mountain bikers!

After introducing Impala & Coyote in 2019, we are proud to announce that we have gone one step further in developing our MTB helmet range, take a look at our new top-end feature packed he...

Shimano announces the move of Shimano Belgium and Lazer Sport

Shimano Belgium and Lazer Sport will move to a brand new office in Mechelen, Belgium as of 1 July 2021. Shimano Belgium and Lazer Sport will remain two entities but will share facilities ...

Lazer Volante Time Trial helmet to debut during the Tour de France, while Team Jumbo-Visma & Laze...

Lazer is proud to announce the extension of its partnership with Team Jumbo-Visma, just a few days before Volante's first TDF appearance!

Lazer introduces Volante! Time Trial aerodynamics just took a whole new turn.

Lazer is very proud to present Volante, its new Time Trial helmet. After more than two years of relentless designing & testing, we are thrilled to reveal our new state-of-the-art helmet a...

Lazer design contests session 2: MTB & Impala!

Ever dreamt of winning your own customized MTB helmet, time has come to give it a try!

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Lazer

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