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February 2021

- 26 February 2021
- Corporate
TEAM DECEUNINCK-QUICK-STEP IN CONTROL IN 2021 THANKS TO PRO HANDLEBARS

The highly successful Belgian cycling team to remain with PRO Vibe handlebars for upcoming season
- 26 February 2021
- Road
SHIMANO AND TEAM DECEUNINCK-QUICK-STEP TOGETHER FOR 2021

SHIMANO will once again be partnered with Belgian-based world tour cycling's Team Deceuninck-Quick-Step after a highly successful 2020 campaign.
- 23 February 2021
- Corporate
PRO saddles give Team DSM the base to power performance in 2021

PRO will be supporting Team DSM (formerly Team Sunweb) in their efforts to race for World Tour victories in 2021 and beyond.
- 22 February 2021
- Corporate
Team DSM extend with partner Shimano as they embark on historic centennial year

Team DSM today are proud to announce the continuation of their long-standing partnership with Shimano in 2021.
- 19 February 2021
- Corporate
Shimano extends sponsorship with French World Tour team Groupama-FDJ

Shimano continues its long-term partnership with leading French cycling team Groupama-FDJmarking 25 years of collaboration.

- 29 January 2021
- Corporate
Shimano becomes UCI World Cycling Partner

Shimano is delighted to announce the renewal and expansion of the partnership it has enjoyed with the Union Cycliste Internationale (UCI) since 1999.
- 19 January 2021
- Corporate
SHIMANO BLUE FOR NEUTRAL SUPPORT AT TOUR DE FRANCE

Shimano is proud to announce an extended partnership with A.S.O., owner of prestigious stage races such as the Tour de France, the Vuelta, Paris-Nice and the Critérium du Dauphiné, as well as prest...
- 15 January 2021
- Corporate
Shimano extends Team Jumbo-Visma sponsorship with addition of Women's team

Renewed sponsorship deal provides Shimano components for all Team Jumbo-Visma men’s team, development team and new 12-strong women’s team.
- 7 January 2021
- Lazer
Lazer reveals Sphere, every cyclist’s new best friend.

Building on the recent successes of the Lazer Genesis, we are proud to introduce you to the newest member of the family: the Lazer Sphere. Meet our new all-in helmet.
- 5 January 2021
- E-Bike Systems
New Shimano Service Programme to cover 3rd party e-bike batteries

From February 2021 SHIMANO SERVICE CENTERS and other specialist SHIMANO dealers will be able to enjoy the SHIMANO service quality when dealing with selected Darfon and Trend Power batteries used on...

- 14 December 2020
- Lazer
Lazer presents Jackal, the new go-to helmet for mountain bikers!

After introducing Impala & Coyote in 2019, we are proud to announce that we have gone one step further in developing our MTB helmet range, take a look at our new top-end feature packed helmet: the ...

- 13 November 2020
- E-Bike Systems
Shimano’s E5000 Urban e-bike drive unit steps up a gear

Make your urban e-bike more powerful with SHIMANO’s E-TUBE app. New Sportive riding characteristic created with stronger assistance in ECO and NORMAL modes.

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