Today PRO launched a redesign of its website www.pro-bikegear.com. The main focus for the new website is to give the PRO products a podium and to share the stories how PRO’s products are developed. Many of PRO’s products are co-created with professional teams and athletes, like the Athertons, Team Giant-Shimano and Team Sky. That is why PRO claims to be the master of cocreation. Take a look at www.pro-bikegear.com to see the PRO products and how they are developed.
PRO is the master of co-creation. At PRO we have a simple mission: To work together with the best people in the world to make the best products in the world. That’s why we work with the best riders, designers and The Shimano Dynamics Lab to co-create the products you use. The pro’s who put their name to our products are not just figureheads – they actually help design, prototype, test, modify, improve and fine-tune the most important bits on your bike. They push our products to and often beyond their limits – on some of the world’s toughest road, trails, mountains and tracks.
About Shimano
About Shimano Europe: Founded in 1921, Shimano is dedicated to helping its customers get closer to nature, supporting people to realize their dreams and create new lifestyles. That comes with the desire to create outstanding cycling products and apparel. With over 100 years’ experience in creating internationally renowned bicycle components, Shimano is proud to have developed products that continue to take countless athletes to victory and provide the means for limitless global bicycle journeys. For more information see: bike.shimano.com