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February 2021

- 22 February 2021
- Corporate
Team DSM extend with partner Shimano as they embark on historic centennial year

Team DSM today are proud to announce the continuation of their long-standing partnership with Shimano in 2021.
- 19 February 2021
- Corporate
Shimano extends sponsorship with French World Tour team Groupama-FDJ

Shimano continues its long-term partnership with leading French cycling team Groupama-FDJmarking 25 years of collaboration.

- 19 January 2021
- Corporate
SHIMANO BLUE FOR NEUTRAL SUPPORT AT TOUR DE FRANCE

Shimano is proud to announce an extended partnership with A.S.O., owner of prestigious stage races such as the Tour de France, the Vuelta, Paris-Nice and the Critérium du Dauphiné, as wel...
- 15 January 2021
- Corporate
Shimano extends Team Jumbo-Visma sponsorship with addition of Women's team

Renewed sponsorship deal provides Shimano components for all Team Jumbo-Visma men’s team, development team and new 12-strong women’s team.

- 31 August 2020
- E-Bikes
Shimano E-TUBE updates allow riders to customize their bike performance more than ever

E-TUBE apps updated with new interface for SHIMANO STEPS and for Road Di2 and MTB Di2 users. Allows customisation of drive unit performance characteristics including compatibility with EP...
- 25 August 2020
- Road
SHIMANO SUPPORTS ADVENTURER DANIEL HUGHES PRODUCTION OF EPIC COLS: A PHOTOGRAPHIC COLLECTION OF T...

Adventurer Daniel Hughes today releases “Epic Cols”, a photographic collection of the world’s greatest climbs. Each climb ridden first hand by Hughes, the project sets out to contest the ...

- 20 July 2020
- Road
SHIMANO GRAND TOUR CHALLENGE GOES LIVE ON STRAVA

In honour of the 3 grand tours, SHIMANO is challenging you to ride 333km or more during in the next 3 weeks.

- 6 May 2020
- Corporate
ION GÖTTLICH TURNS PRO

Virtual cycling superstar Ion Göttlich, all one hundred and something kilograms of him, has joined the PRO team. This year will see Göttlich putting PRO’s products through their paces on ...

- 28 April 2020
- Corporate
SHIMANO AND LAURENS TEN DAM TEAM UP TO RELEASE ALTERNATIVE FLANDERS VIDEO

Laurens Ten Dam is switching from Road to Gravel in partnership with SHIMANO. The partnership is launched with a new video in which Laurens explores the alternative side of Flanders, navi...
- 10 April 2020
- Corporate
Shimano hosts Road athlete interviews during racing hiatus

With national and international bike races on a temporary hiatus and world class bike racers forced to stay at home, Shimano is bringing these athletes into fans’ homes through a series o...

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